2019 Highlights

December 16th, 2019 by

A look back on 2019.

View 2019’s brightest highlights from the team at Mercedes-Benz of Sugar Land. 



1. Technician Awards

We recently had the privilege to honor eighteen service technicians on our team for each achieving milestones in commitment to the Mercedes-Benz brand. Together, they have over 310 years of combined experience working on these vehicles.


2. New FCA Partners

In 2019, we’ve welcomed a whole new group of local partnerships, offering exclusive perks to our customers through our client-benefit program: First Class Access. Explore the full list here:


3. Teen Drive With Clements High School

Mercedes-Benz of Sugar Land opened the exclusive Teen Driving School to students of Clements High School. Kory Enders, professional race car driver, brand ambassador, and Clements alumni, assisted in bridging the gap between our worlds. Combined, $10,000 was donated from both parties to offer this experience complimentary to students.


4. Brand Immersion

This year, MBUSA introduced new modules in the Mercedes-Benz Brand Immersion experiences for staff, from off-roading in a 2019 G-Wagon to drifting in a C 63 AMG®.


5. A-List Event

In February, Mercedes-Benz of Sugar Land invited local creatives and tastemakers together to experience the all-new A-Class.


6. Mercedes-Benz User Experience (MBUX)

in 2019, the Mercedes-Benz User Experience system made its debut, changing the way you drive.


7. Community Workshop

Mercedes-Benz of Sugar Land opened its doors to host a Marketing workshop for the community, discussing digital and social media marketing strategies. 


8. New Year, New Models

Mercedes-Benz introduced stunning changes to its most popular vehicles and welcomed new models such as the Mercedes-Benz GLB.


9. Oktoberfest

MBSL brought a taste of Germany to Sugar Land, welcoming the community to enjoy a festive Oktoberfest celebration in our showroom.


10. Concert Series

Mercedes-Benz of Sugar Land hosted several Concert Series events throughout the year with our partner Smart Financial Centre, providing an enhanced experience for all attendees.



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