Mercedes-Benz of Sugar Land Names an Official Driver
Kory Enders has been named the official driver and brand ambassador for Mercedes-Benz of Sugar Land, adding a mark of distinction to his motorsports career. Enders, who has been exposed to the racing world and automotive scene since childhood, is an ideal choice for a brand and sport that continues to expand to younger audiences.
As MBSL driver and brand ambassador, Kory will focus on the testing and public demonstration of vehicles at signature events like the MBSL Teen Driving School, and as a driving coach at various client and employee affairs, working with customers to help them fully enjoy their driving experience.
“This is a tremendous honor. I have been in love with cars and racing for as long as I can remember,” said Kory. “My new role with MBSL offers the opportunity to interact with clients and employees, sharing my experience garnered from many hours logged behind the wheel on courses across the globe. Seeing the dealership’s commitment to driving performance and safety amplifies the desire I have to succeed and for MBSL’s continued progress.”
Enders has earned the designation as a professional race car driver. He will continue his budding career in racing as a member of the DEForce Racing team with plans to compete in the 2017 Cooper Tires USF2000 Championship. Working with industry veterans David and Ernesto Martinez, Kory has found the guidance and support to become a highly accomplished driver. With various races and wins under his belt from Laguna Seca, Enders is primed to attack the 2017 season.
“Kory is a racing virtuoso with a wealth of experience in motorsports, and he exudes the personal class of our dealership,” said Derek Brown, Vice President of Marketing at Mercedes-Benz of Sugar Land. “Seeing Kory interact with our clients is a delight because he loves the road and has a gift for helping others find a safe and comfortable place with their driving skills. It is a privilege to outfit our clients with an advanced vehicle, and it is even more rewarding to see them grasp the technology and improve their driving habits from someone as passionate as Kory.”